App Development · Brand Building · Online Marketing
It's the marketing slogan that has become a maxim for daily life in the tech age: There's an app for that. Apps – short for application – are downloaded programs that have become a staple of smartphones and tablets, turning what were little more than novel gadgets into photo studios, portable offices, vast libraries and
Mobile apps are taking over — but, really, are you surprised? A new report from Flurry says people are spending more time in mobile apps than watching TV. In 2015, U.S. consumers spent 198 minutes in mobile apps per day compared to 168 minutes watching TV. That time in mobile apps is up from 139
Today, mobile application development technology is evolving at a very shocking pace. However, in a market where quality and performance always come before brand loyalty, creating a fluid user experience (UX) is key to the success of any mobile app development project. User experience is becoming an increasingly crucial feature when it comes to the
Small business owners seeking to use social media to connect with customers may want to take a closer look at mobile messaging apps such as WhatsApp, Kik, and iMessage. Those are among the more popular types of apps that smartphone owners are using, according to a recent study. Specifically, these messaging apps are most popular
In a mobile-first environment, marketers need to ensure they are providing highly-customised mobile-friendly experiences both in-browser and in-app. Google recently announced that this is the case in 10 major countries, including Japan and the US. According to research from the IMRG, mobile devices now account for 45% of all visits to ecommerce sites, and with